I turned 45 this week. Today, I’m going to tell you an unlikely but true story you may not have heard about how Marshall McLuhan became a household name in the 60s: not by accident but by design.
Update: by fate, I appear to be in charge of teaching 'Customer Mindfulness' to some sophomores... Again, THANK YOU MCLUHANS for the books, for the books. I'm doing what I can to avert more disaster and just make things less detri-mental.
02 : It’s an “i” not a “l” ... and [The Mechanical Bride] is really a new form of science fiction, with ads and comics cast as characters. Since my object is to show the community in action rather than prove anything, it can indeed be regarded as a new kind of novel. (Letters, 217)
fyi : https://mcluhansnewsciences.com/mcluhan/2019/03/on-the-mechanical-bride/
Update: by fate, I appear to be in charge of teaching 'Customer Mindfulness' to some sophomores... Again, THANK YOU MCLUHANS for the books, for the books. I'm doing what I can to avert more disaster and just make things less detri-mental.
Finally have one of the copies! I am so excited to share its gems!
Beautiful story!
Fun fact : The working title of The Mechanical Bride was “The Guide To Chaos” ...
02 : It’s an “i” not a “l” ... and [The Mechanical Bride] is really a new form of science fiction, with ads and comics cast as characters. Since my object is to show the community in action rather than prove anything, it can indeed be regarded as a new kind of novel. (Letters, 217)